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Mashable?s Weekly Social Media Marketing Web Job Guide
25/6/2009 | external link
If you re seeking a job in social media, we d like to help out. For starters, Mashable s Job Lists section gathers together all our resource lists, how-tos and expert guides to help you get hired. In particular, you might want to see our articles on How to Leverage Social Media for Career Success and How to Find a Job on Twitter. But we d like to help in a more direct way, too. Mashable?s job boards are a place for socially-savvy companies to find people like you. This week a
Email Marketing
24/6/2009 | external link
PayPal Wants You to Pay Your Friends for Favors
24/6/2009 | external link
PayPal has launched a new site called Do Stuff For Money, which the company describes as a way to get people to do stuff...for money. Mind blowing isn't it? Need your roommate Susie to handle your laundry this week? Sweeten the deal by offering $20 to make sure she does it right, says PayPal Director of Product Marketing Heinz Waelchi. Want your boyfriend to give you a foot massage after a long day at work? He may hate your feet, but it might be worth the extra $40.
Easy Digital Marketing Techniques for Lead Generation
24/6/2009 | external link
Growing your in-house database should be at the top of every marketers list. Why? When done correctly, it will house your most qualified and responsive prospects. Though organic list growth may take time and effort, you will definitely see a high return on your investment. Consider the following techniques to acquire new leads and grow your list with success. Who is your ideal lead and how do you reach them? Create a profile for your best custo
Integrating Social Media with Email Marketing
24/6/2009 | external link
A recent study from Ball State University, the Email Marketer s Club and ExactTarget found that only 13% of email marketers are integrating social media into their campaigns. However, 46% of them intend to do so this year. The study surveyed 351 email marketers and researched the habits of large brands like Carmex, TripAdvisor, and Papa John's. Each of these has been successful in their efforts to include social media sites like Facebook, MySpace, Twitter, and Digg in their campaigns. While
BlueSky Bought RSSFwd
24/6/2009 | external link
Blue Sky Factory, an email marketing service providers, announced that it has acquired RSSFWD, a provider of RSS to email technology solutions. The RSSFWD service converts RSS content into HTML email format, and deploys updated content directly to the inbox of subscribers. Currently utilized by more than 30,000 active and unique users, the service polls more than 32,000 unique RSS feeds, deploying 4 million emails per month worldwide. Blue Sky Factory will operate RSSFWD as an autonomous service as a comp
Macware Announces New Website - Free Commercial Use Fonts Offer
24/6/2009 | external link
Macware announced today the relaunch of their website. Macware is offering visitors a selection of free commercial use fonts, brand new to the market from their font foundry. Macware has updated its site in order to better serve the Mac community and offer more extensive productivity solutions. Macware products are easy to use and include software for logo design, invoice and billing, hard drive defragment and repair, email marketing, extensive font collections, and many more.
Top Email marketing and autoresponder softwareGuys,
24/6/2009 | external link
Which Email marketing and autoresponder software you are using for your sites? It should have the following: * Unlimited email marketing...
Total Experience Design
23/6/2009 | external link
For good experience design to work it has to infuse every element of the business. The website, being the primary UI platform, has to be usable, friendly, easy, fast and fun. The importance of this shouldn't be overlooked. People are busy, we don't have time to learn new complicated systems all the time. Convenience is king! But what other points of interaction does the consumer have with a business? When making a sale, either online, over the phone or in person - the service should be exceptional in e
Ghost Chooses Pod1
23/6/2009 | external link
The high-end, women s fashion retailer has chosen Pod1 to re-engineer their Magento eCommerce platform and provide a whole host of ongoing digital marketing services. Fadi Shuman says, We're big fans of the Ghost brand, and we're excited about the new direction the label will be taking over the coming months. As well as managing their eCommerce presence, Pod1 will be tasked with delivering high quality traffic to the website through email, search and social.
Latest RSS News from FeedForAll
22/6/2009 | external link
NEW Audio Recording for Podcasters We have released new audio recording and editing software specifically designed for podcasters. Additional information and a trial version of RecordForAll can be downloaded at: http://www.recordforall.com NEW iPod Tutorial NotePage has sponsored a free iPod tutorial that explains the differences between the iPod models. It also deciphers the technical jargon used on websites to explain the iPods various features and functions. The iPod tutorial inclu
Online Retailers Bullish On Web Sales
20/6/2009 | external link
The economy is causing online retailers to rethink their marketing strategies in order to acquire and retain customers, according to findings from "The State of Retailing Online 2009," study from Shop.org conducted by Forrester Research. While Internet sales continue to outpace traditional retail sales, companies are realistic about current challenges. According to the survey, half of respondents (54%) expect overall retail growth to slow during the next 12 months and 57 percent say the economic slowdown
New Paid Links Service Sparks More Debate
19/6/2009 | external link
Quite a storm of debate has erupted over a new service called InLinks - essentially a paid text link service that allegedly makes it hard for Google (and other search engines) to detect them. And mouths of Internet marketers begin to salivate. The debate has basically turned into Matt Cutts vs. the Yeah, let's stick it to Google crowd. .As far as I can tell, this started with TechCrunch reporting on InLinks, which prompted Matt Cutts to send them an email from which the following is a
Virals: Seks werkt niet, humor wel...
18/6/2009 | external link
Onze klanten vragen ons nog wel eens om een viral te ontwikkelen. In het tijdschrift voor marketing (mei) tekenen Paul Ketelaar, Marnix van Gisbergen, Pleuni Lucassen en Gemma Kregting een aantal interessante lessen op.Het is met name humor dat de kans op doorsturen verhoogt. De doorstuurpotentie van virals met een sexuele of schokkende inhoud is significant kleiner. Blijkbaar is het toch niet altijd ?sex sells?.Daarnaast is een belangrijke les dat de viral verspreid moet kunnen worden via email.
Google Feedburner - The Good Bad
18/6/2009 | external link
Rumours have been surfacing for the last few days that Google might be buying FeedBurner for around $100M. Listed below you will find 7 reasons Google and Feedburner are a perfect match, and 7 equally compelling reasons we should be concerned. Match Made In Heaven? There are some very positive reasons that this is an ideal match and I am going to concentrate on those first:- Existing Subscriber Statistics - Google mentioned that subscriber statistics are part of their calculations for relevance for
Fenced Commons or Walled Gardens?
18/6/2009 | external link
I ve been giving a lot of thought to my friend Dan York s May 2 post asserting that the Web is fragmenting into a xxxx of walled gardens. Dan s obviously given this a lot of thought himself. Recalling the walled gardens of online services like CompuServe, Dan sees currently popular services like Facebook and LInkedIn as a return to the likes of these services that silo d its participants within its boundaries. Email symbolized the walled gardens: CompuServe members could only email