Like the phony war that marked the early months of World War II, the search engine wars have been pretty much lacking in combat. If it takes two to tango, it also takes two to fight a war and Google has so completely owned the field in search that to describe the resulting marketspace as a war has been about as apt as applying the term to when my younger daughter indulges in...Search Engines at Odds...her habit of playing both hands in a game of cards. War it has not been. Bing may change that.Bings succe

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At SMX Advanced in Seattle last month, Matt Cutts made his intentions clear when he advised SEOs not to waste too much time on internal page rank sculpting using the nofollow tag and instead concentrate on spending that time on creating useful content. This threw the SEO world into a tizzy with lot of power SEOs blogging about their concerns. Danny Sullivans post on...A NoFollow Debate... Google Loses Backward Compatibility was an interesting one. Matt Cutts cleared the air in his post on PR sculpting on

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Quite a storm of debate has erupted over a new service called InLinks - essentially a paid text link service that allegedly makes it hard for Google (and other search engines) to detect them. And mouths of Internet marketers begin to salivate. The debate has basically turned into Matt Cutts vs. the Yeah, let's stick it to Google crowd. .As far as I can tell, this started with TechCrunch reporting on InLinks, which prompted Matt Cutts to send them an email from which the following is a

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Michael and I had the opportunity to attend the SMX (Search Marketing Expo) last week in sunny Santa Clara, CA. It was a shame to spend those 60-degree days inside, especially since I come from the cold, white Rocky Mountains, and we spend as little time as possible outside this time of year. But for the good ofour readership, my poorly educated mind, and to get our money s worth we suffered through some questionable meals (sorry guys, most of it was inedible), and overly well air-conditioned confer

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Michael and I had the opportunity to attend the SMX (Search Marketing Expo) last week in sunny Santa Clara, CA. It was a shame to spend those 60-degree days inside, especially since I come from the cold, white Rocky Mountains, and we spend as little time as possible outside this time of year. But for the good ofour readership, my poorly educated mind, and to get our money s worth we suffered through some questionable meals (sorry guys, most of it was inedible), and overly well air-conditioned confer

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Introduction As part of a new concept for the dacheboard, I will be publishing an article on reviewing my work from the previous month, by way of an information point and in order for me to monitor and assess my workload. This month in review is February. During this time, I have completed the following 6 new logos, 3 interviews and 2 features. The Logos: csan csan is an independently owned, diagnostic radiology private practice which is due to open in Newcastle, NSW, Australia within the next yea

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While some will dispute what mainstream is defined as exactly -- with my own personal favorite being when my grandparents and their grandchildren both are doing whatever is under discussion -- the rise of consumer-powered media platforms has all the hallmarks of being something that s not only here to stay, but something that s increasingly pushing everything else off the stage. Yes, I m talking about blogs, but also wikis and every other kind of two-way, user controlled participation to

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One constant of consumer Internet search behavior is that many shoppers skip the paid words in search results and go right to the natural listings. Thus while a lot of attention has been paid to how to choose keywords and manage keyword bids, optimizing pages for search marketing is just as important. But Internet [...]

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Online Video SEO is all about making your online video content more visible and easier to find on Google and other major search engines. In this article you can learn what are the critical components, techniques and tools you should adopt to significantly increase your online video content visibility. Photo credit: Luis Francisco Cordero But to get good traffic on your blog site, and appearing among the top results is not as easy as it may sound. Findability is the key. The more easily people can find

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