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Mashable?s Weekly Social Media Marketing Web Job Guide
25/6/2009 | external link
If you re seeking a job in social media, we d like to help out. For starters, Mashable s Job Lists section gathers together all our resource lists, how-tos and expert guides to help you get hired. In particular, you might want to see our articles on How to Leverage Social Media for Career Success and How to Find a Job on Twitter. But we d like to help in a more direct way, too. Mashable?s job boards are a place for socially-savvy companies to find people like you. This week a
Darren Rowse Shares AdSense Advice
25/6/2009 | external link
Darren Rowse is a blogger best known for his work on ProBlogger.net and Digital Photography School. To say that he's successful would be an understatement - revenue from ads paid his mortgage - and today, Rowse shared some tips for making money with AdSense. On the Google AdSense Blog (told you this guy was good), Rowse wrote, If I had to narrow my advice on using AdSense down to a single word it would be 'experiment.' Start, if you want, by changing ads' positions. Rowse fo
Google Links AdSense Accounts with Google Analytics
25/6/2009 | external link
Google is now offering wide availability of Google Analytics and AdSense integration. AdSense publishers who wish to make their site more profitable are going to want to link their AdSense accounts with a Google Analytics account. To do so, you simply need to log in to AdSense, click the link that says Integrate your AdSense account with Google Analytics on the Reports Overview tab, and follow the on-screen instructions as illustrated in this clip:
New Google Tool Benefits Both AdWords and AdSense Users
25/6/2009 | external link
Google has launched the Google Ad Planner Publisher Center. This is a new feature of the Google Ad Planner that is designed to improve the quality and accuracy of site data. The Publisher Center enables publishers to contribute directly to the site data provided in Google Ad Planner, explains Emel Mutlu at Google's Inside AdWords Blog. Website owners can specify their site descriptions, content categories, supported ad formats and sizes, and share their Google Analytics traffic data in
Sun Storage 7000 Series Family: Radical Simplicity Combined with Breakthrough Price/Performance
25/6/2009 | external link
The Sun Storage 7000 Series family helps simplify storage deployment and management with its unprecedented easy-to-use management interface, DTrace Analytics software, and self-healing capabilities. Published by: Sun Microsystems, Inc. and Microsoft
Capacity Analyzer: Advanced Analytics for Capacity Management
25/6/2009 | external link
By continuously monitoring shared capacity utilization trends in your VMware ESX environment Capacity Analyzer significantly reduces the time and costs of identifying current capacity bottlenecks causing performance problems. Published by: VKernel
Industry Report: Virtual Infrastructure Optimization
25/6/2009 | external link
The Taneja Group's opinion is that real-time or near real-time performance-based analytics is the required foundation for building and managing a virtual infrastructure. This industry article presents an overview of virtual infrastructure optimization, answering common questions and exploring core capabilities differentiating emerging solutions. Published by: Virtual Instruments
Building the Business Case for Predictive Analytics
25/6/2009 | external link
Predictive analytics encompasses a variety of techniques from statistics and data mining that analyze current and historical data to make predictions about future events. In this Nucleus Research report, learn how your company can achieve ROI from Predictive analytics applications. Published by: SPSS Inc. Worldwide Headquarters
Expanding BI's role by including Predictive Analytics
25/6/2009 | external link
In today's economic downturn, organizations are looking for ways to improve the way they do business, to keep ahead of the competition, and to grow revenue. With reduced funding for new initiatives, it can be difficult to meet these objectives. Read on to learn how expanding your business intelligence with predictive analysis can help. Published by: SAP BusinessObjects
Improving Organizational Performance Management Through Pervasive Business Intelligence
25/6/2009 | external link
Evidence of the competitive value of business intelligence (BI) and analytics solutions is growing. This IDC white paper discusses the growing body of evidence suggesting a direct link between investment in business analytics solutions and organizational performance. Published by: SAP BusinessObjects
Sitecore Online Marketing Suite
25/6/2009 | external link
Sitecore has built a companion suite for its content management system that integrates web analytics, profiling, campaign management, segmentation and personalisation.
The Real Treasure in Digg
25/6/2009 | external link
Most people that talk about strategies for using analytics on Digg and other social networks are after the holy grail of a front page. I think that's misguided.The Front Page Can RockFirst, let's talk about the benefits of a front page.Traffic - A ton of it. A front page on Digg can crush your server. You'll get a ton of people to see your site.Rankings - The scuttlebutt in SEO [...]
Digg Analytics Can Retrieve the Friends of Banned Users
25/6/2009 | external link
Before Digg went on its banning rampage, they had a little bug. If you had friended someone that had their account banned, you'd get an error when you clicked on the "remove friend" button in their interface. If one of your friends were banned, you couldn't remove them.That wasn't such a big deal when bannings were few and far between, but with the recent spate of bannings Digg had created a bit of [...]
Digg Analytics and the PageRank of Powerful Profiles
25/6/2009 | external link
We've talked about finding profiles on Digg that have Toolbar PageRank to pass. It's one of the criteria for finding an Interesting Digger. But how many Digg profiles are out there that have positive Toolbar Page Rank?The answer is quite a few, even after you get past the Top 1000 Diggers: Page RankCount 636 526 4361 3906 21,501 11,546 Total4,376 This is based on an [...]
Use Digg Analytics to Digg the Top 100 Without Friending Them
25/6/2009 | external link
I'm going to propose something rather radical. You should get rid of most of your friends on social media sites that you're targeting to promote your site.We've talked about how you should stop shouting on Digg. But you can take it one step further. Most social media sites now discount the value of a vote from a friend. While they encouraged everybody to build up friend lists through the [...]
Yahoo Talks Details of New Display Ads
25/6/2009 | external link
As reported earlier, Yahoo! has launched a new self-serve display advertising solution called Yahoo! My Display Ads. A Yahoo spokesperson was kind enough to answer a few questions about the service for WebProNews. Chris Crum: Are there templates that support video and rich media? Yahoo: At this time My Display Ads does not support video or rich media, but they may be considered for future product releases. CC: What Yahoo!/partner sites will users be able to display their ads on? Yahoo: Adverti
Google Analytics Rearranges the Living Room
25/6/2009 | external link
Google Analytics has been moving things around, giving parts of the site a new feel. But don't get used to the way things are now. Analytics is using Website Optimizer to, um, optimize their site. And that means things can continue to change. But like a good search marketer, the Analytics team isn't testing everything all at once. Instead, they're taking it a step at a time. Their focus right now is on the education and professional resources. Google realized that few people were using the search box to
Website Analytics Toolbox
25/6/2009 | external link
Effective analysis is a big part of running a successful website. In this post we'll look at more than 75 tools, resources, and articles that can help you in various aspects of web analytics. If there are other items that you think should be mentioned, pleas leave a comment. Page Analysis Tools: These tools will provide an analysis and evaluation of various factors of a page or site. Each tool works a little bit differently, but the data from all of them can be obtained quickly and used in your analytics
'Web analytics are just the lumber ... you need more than that to build a house.?
24/6/2009 | external link